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Tesco, Morrisons and Asda customers are being warned about about new email scam – here’s how to spot it


A new scam is targeting Asda, Morrisons and Tesco customers in Gedling borough.

Fake marketing surveys are being sent out on email impersonating the likes of the supermarket giants.

The emails offer gift cards of up to £100 for filling them out.

Which? have gotten hold of the some of the emails, and are warning what you should look out for so that you don’t fall victim to the new scam.

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The email claiming to be from the supermarket giant wants you follow a link to fill out a customer survey. It promises a large reward in return for doing very little, which Which? describes as a “very common phishing tactic”.

Asda confirmed that the survey is not being run by them.


Using the same tactics as the Asda scam, the fake Morrisons version promises a £90 reward.

A Morrisons spokesperson said: “These social media posts are designed by third-parties posting as Morrisons, for the purpose of fraudulent activity. Please do not click any links, open attachments or enter personal information. This is not a genuine post from Morrisons.”


The Tesco iteration is exactly the same as the Morrisons version. Tesco confirmed that it was aware of these emails and that it is working to stop them. Tesco has a dedicated email for customers to report phishing emails to:

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  1. These have been around for years I have had loads of them I just delete them along with all the other scam e mails


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