Rail users in Gedling borough can now access customised travel information via their social media message apps following the launch of a new service by East Midlands Railway (EMR).
EMR Messenger provides customers with personalised journey updates, including details of real-time disruption, alternative travel routes and busyness alerts, all delivered via the popular Facebook Messenger and WhatsApp channels.
Customers can opt-in to the service on either channel by visiting the live journey information page on EMR’s website and clicking ‘Keep Me Updated’ or alternatively by searching for EMR directly on Facebook Messenger.
Personalised WhatsApp or Facebook Messenger alerts will then keep customers fully informed about their journey, including:
- Real-time messaging, disruption alerts, alternative routes, platform changes, and delay repay messaging.
- Journey planning and routing around disruption and predicted issues in real-time.
- Busyness alerts, based on unique forecast demand data proven to be scientifically accurate by the University of Birmingham.
- Journey watch: the option to select regular journeys and sign up for ‘push only’ updates, meaning customers will be informed if anything might affect their journey.
The rail firm said that customers using the service on Facebook Messenger will also be able to access extra information, including: - Now & Next: a snapshot of the journey, on demand, including current arrival times, interchange details and multi-modal information all in one place.
- Last mile support: welcome message before arriving at their destination offering onward journey support via all available transport modes (bus, e-scooters, taxi, walking, and cycling).
- Customer service support: quick access to EMR’s customer service team and station facilities information
Neil Grabham, Customer Services Director at East Midlands Railway, said: “We are always looking at better ways to keep our customers up-to-date with the latest travel information when they take a journey with us.
“This new service will enable customers to take control and get personalised details tailored to their needs, making sure they only get the information that is relevant and important to them.”
Waiting for the 16:56 from Nottingham to Burton Joyce and beyond. It was showing as being on time up until just 2 mins before it was due……then it was cancelled.
Terrible service and communications from EMR.
Fingers crossed the 17:52 shows up
No train at 17:52 showing as on time then with a few mins to go changes to Bus Service, now standing outside in the rain waiting for a bus to turn up,
Awful awful awful.