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Train app Seatfrog launches ‘secret fare’ offering East Midlands customers up to 50% off journeys

Seatfrog's secret fare option offers an opportunity for those who are flexible with their travel times to secure the best possible fare on selected East Midlands Railway routes.

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Train ticketing app Seatfrog has launched a new Secret Fare ticket option offering passengers in the East Midlands up to 50 per cent off selected journeys

Seatfrog’s secret fare option offers an opportunity for those who are flexible with their travel times to secure the best possible fare on selected East Midlands Railway routes.

Customers can book their Secret Fare ticket from when services open for reservation – which is usually around three months before and up until two days before the journey takes place.

EMR train at Carlton Station
An EMR train at Carlton Station (PHOTO: Gedling Eye)

Unlike with other pre-booked tickets, customers choose a slot in either the morning, afternoon or evening, but the time of the journey will be allocated 24 hours before departure when Seatfrog email across the discounted ticket.

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East Midlands Railways say customers choosing the secret fare option could travel with them between Nottingham and London, and Derby and London, for as little as £12 or between Sheffield and London from £16, as well as between Sheffield and Liverpool from just £4.

Customers can use Seatfrog’s app or head to the Secret Fare webpage: https://secretfare.seatfrog.com/ 

East Midlands Railway’s customer service director Philippa Creswell said: “We’re excited to bring this innovative and money-saving fare to our customers.

“Secret Fare is all about making it even easier to find a great fare. It’s perfect for those with flexible schedules. Whether you’re planning a spontaneous getaway or looking for a budget-friendly way to visit family and friends, Secret Fare provides a simple, efficient way to travel.

“It’s also ideal for those who weren’t planning to travel but might have some spontaneous last-minute plans. So ditch the car and grab a bargain with Secret Fare.”

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Iain Griffin, Seatfrog CEO, said: “We’re really excited to launch Secret Fare with EMR, giving passengers up to 50 per cent off train tickets.”

Seatfrog secret fare journeys available from EMR

Sheffield <> St Pancras from £16

Nottingham <> St Pancras from £12

Derby <> St Pancras from £12

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Liverpool <> Sheffield from £4

Liverpool <> Nottingham from £10

Nottingham <> Norwich from £16

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1 COMMENT

  1. Hilarious. Be nice if the trains actually turned up on time or went ahead with journeys without cancellations before we start promising discounted tickets!

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