A supermarket in Netherfield will become one of the first British stores to roll-out plastic free fruit and veg areas.
Customers will soon be able to pick up 127 varieties of fruit and veg either loose or in recyclable paper bags in Morrisons, with the grocer rolling out the new initiative shortly.
The loose fruit and veg areas will be rolled out in Morrisons stores during the course of 2019 – but customers will still have the option of buying packaged fruit and veg as well.
The chain’s new ‘buy bagless’ shelves are expected to save an estimated three tonnes of plastic a week – or around 156 tonnes a year.
Drew Kirk, Fruit and Veg Director at Morrisons said: “Many of our customers would like the option of buying their fruit and veg loose. So we’re creating an area of our greengrocery with no plastic where they can pick as much or as little as they like. We’re going back to using traditional greengrocery and we hope customers appreciate the choice.”
The latest initiative is just one of the many being introduced by the chain to reduce plastic. So far recent changes have led to over 9,000 tonnes of problematic plastic waste being removed from its production.
Morrisons has removed over 600 tonnes of unrecyclable polystyrene from branded food and drink products, and a further 1,300 tonnes of plastic will be removed following the launch of paper bags in stores this month.
When the scheme launches locally, the supermarket will sell paper bags alongside plastic reusable carrier bags.
It will start selling both types for 20p, having phased out 5p carrier bags in the past year.
Morrisons marketing director Andy Atkinson said: “We are taking another meaningful step that will remove an estimated 1,300 tonnes of plastic out of the environment each year.”