The arrival of Market Kitchen means customers can have their breakfast, lunch or evening meal freshly made-to-order by one of the store’s many chefs.
Netherfield is the first Morrisons in Nottinghamshire to introduce the new in-store concept.
The Market Kitchen is made up of eight different food counters: Brew, Char & Smoked, Bird & Baste, Pizza, Milkshake and Waffles, Chef-made meals, Pie and Mighty, Pasta, and Loaded Toasted.
As well as being available in store, many of the items on sale in Market Kitchen can also be ordered via Deliveroo.
The Market Kitchen is open until 9pm six days a week and during Sunday trading hours.
It was officially opened today by six-year-old Leo, who was invited to cut the ribbon while visiting with his family.
Clare Gatford is the Community Champion for Netherfield store.
She said: “The store has had a big revamp and we have had a Market kitchen put into store.
“It is a completely new concept to Morrisons and the only Market Kitchen in the area. It will be a great thing for the community.”
Hannah Munns, Morrisons Head of Market Kitchen said: “The chefs use our fresh Market Street ingredients to create delicious seasonal meals for customers that are made to order. It means that customers can pop in and pick up their next meal while also buying the groceries they need for future meals.
“And, thanks to our partnership with Deliveroo, customers across Nottingham will be able to enjoy their favourite dishes from our menu without leaving their kitchen.”